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we have central heating in every room but compared to the heat from my gel burner the radiator is quite weak. I couldnt …


Web site Testimonials
Please read what some of our customers have to say about our web site, our products and our service.
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November 2014
Flaming Marvellous
I just wanted to email you to say how thrilled we were with the purchase of our fire. We have always wanted a real flame but with no flue and the inability to put a vent in due to the neighbours window opposite, we thought we were condemned to a life of electric orange bulbs! From the moment we spoke to the sales lady at Chatsworth Christmas market we knew all was not lost. The fire was delivered exactly as agreed and we have lit it every day since. There is such a homely feel to it but with no mess. To say we are thrilled is a complete understatement. But most of all our 2 dogs would like to express their sincere thanks, as they are now permanently in front of it! Thank you so much for brining such an innovative product to market.
Eccles,Greater Manchester
November 2014
So effective
We got our product 2 years ago and we bought one as a gift for our daughter too. They are so useful particularly in the conservatory. We have just bought another, just in a different style. We would recommend them to anyone. We love having the real flames to look at.
July 2014
Great,friendly customer service
We bought our sphere fire from ideal home over a year ago , my sister in law loved it , so I have ordered her one as a present , I had previously bought a cheaper product from another company which turned out to be not as nice , we returned the product and I called naked flame , the lady was very friendly and gave me a quick delivery date, I'm sure I will be calling you again with another order after our friends and family see our fire on the patio at our BBQ ! Thank you once again for your great service . To anyone reading this , don't bother with any other company as you get what you pay for . A very happy customer .
Edgware,Greater London
April 2014
Cost effective, eco, statement piece
"We have been so happy with Naked Flame throughout the whole process. From putting in the order at the Ideal Home Show to receiving the very well packaged and delivered Infinity fire, Naked Flame fulfilled all our expectations. We were replacing a tired and messy old brick surround and wanted to retain a statement without the mess of falling debris from our chimney place. This has been the perfect solution and because it sits flat against the wall, our room has increased in size. A complete success that never ceases to fascinate our friends."
Bishops Stortford,Hertfordshire
July 2013
We also went to the Ideal Home this year, as my husband had read up on "Bio Ethanol Fires" we were so impressed we ordered it straight away, I only wish I could show you the photos, it looks GREAT ! Thank you all at "The Naked Flame Company"
July 2013
Stunning Infinity Fire
Earlier this year I was looking to replace a traditional fireplace with a natural gas fire. At first I had decided to replace it with a wall mounted inset fire again using NG as the fuel. However, while at the Ideal Home exhibition in London my wife and I saw an elegant range of fires on display by The Naked Flame Co. We made three separate visits to the stand before finally deciding to buy the Infinity Fire. We placed the order at the show and cancelled our original plans. The Naked Flame Co have been extremely helpful in providing me with all the information I needed as I re-constructed the brickwork to take the new inset fire. The fire arrived exactly as promised and was very easy to install. Thank you The Naked Flame Co. it looks fabulous and I strongly recommend anyone considering an inset fire to buy this product.
June 2013
Great on 'the cut'
We purchased a portable fire over a year ago at the Crick Boat Show for use on our narrow boat. It has turned out to be a brilliant buy, enabling us to sit out for longer in the pleasant, but sometimes nippy, Autumn and Spring evenings on 'the cut'. It has been used on the bank and inside our pram hood on the cruiser stern. We have no hesitation in recommending this product.
Leighton Buzzard,Bedfordshire
April 2013
Thank you!!
We purchased your 'element' wall mounted fire a few weeks ago, and just wanted to say how pleased we are with our purchase. Your service was fantastic, the delivery was very speedy and the fire is wonderful. It makes our living room so warm and cosy. We've just ordered our next lot of fuel and again your service was wonderful and speedy. Thank you so much to your company!
January 2013
Absolutely fantasic, I love my Element Fire!
If anyone is thinking of buying a bio-ethanol fireplace I can wholeheartedly recommend The Naked Flame. I had been thinking about purchasing one of the fires for a while, but had lots of questions and really needed some personal and honest advice. The Naked Flame had a stand at Chatsworth Christmas Market 2012 and I had the opportunity to see the fires work and had all my questions answered. I was given a delivery date of the following Tuesday and the fire arrived on that date, well packaged and on time. The fire is simplicity itself to hang, and looks fabulous, even when it's not burning. But when it burns it comes to life and not only does it give out plenty of heat, it also makes you feel warm and toasty inside just watching the flames flicker. The fire lights instantly and there is no odour, when the fuel is gone there is absolutely no mess, if I need to refil it, I just wait for it to cool, refil it and away it goes again. Perfect! I have no concerns over safety as I may have had with other suppliers, the fire is of twin wall construction which means your wall stays cool even when the fire is lit, and the guards stop my dogs tails from wafting into the flames. Thank you so much to The Naked Flame, I really can't recommend you highly enough, superb product, superb friendly service!
December 2012
Exceptional all round
We bought our first gel burner from the Birmingham Frankfurt market approx 3 years ago, (I enjoy it so much it might be longer!) It was brilliant, we put it in the fireplace as we didn't have a fire and the warmth that came off a small amount of fuel was amazing. We have moved it into the garden in the summer and lit it in the evening whilst chilling with a glass of wine. After having my eye on the wall mounted fires over the last 2 years we bought one from this years christmas market and Paul as always was very friendly and informative. The parcel arrived when stated, but unfortunately was damaged on the corner. Paul was so helpful and replaced the fire without hesitation. We now have the fire in place and it looks wonderful. I cannot recommend these guys enough, the customer service is top notch and the products are brilliant and versatile. If anyone is thinking of getting anything from these guys please don't hesiate, you will not be disappointed. Keep up the fantastic work :-)
Coventry,West Midlands
December 2012
We bought one of the large fires after seeing them on display in Birmingham. The service we received was next to fantastic you personally delivered our fire what a lovely touch. The fire is in our conservatory and looks great.. We met you again this year at the same event and we have bought your latest tabletop fire... It looks great.. Thank you.
November 2012
we bought a fire from you at a xmas fare it was delivered a day earlier than expected and is fantastic,we love it. it heats our living room to a cosy temp and looks fantastic with the flame dancing about...its much warmer than we expected,and we would have no probs in recomending your products to our friends. thank you so very much for great products and service,10 out of 10
Milford Haven,Pembrokeshire
July 2012
Cannot rate it highly enough
Purchased an element in stainless steel last year and simply adore it, rave about it to all of my friends and people I meet, visitors always comment on it and it completes my living room beautifully! Would (and often do) highly recommend to anyone who will listen!
Sutton Coldfield,West Midlands
April 2012
One of the best buys I ever made!
Two years ago I bought a terrazzo heater that has a proud place on my coffee table in the centre of the lounge. Not only does It look great but once it's lit friends love the relaxing moving flame that heats the whole room with an awesome amount of power. The fuel is clean and odourless and lasts well. Definitely a must have for anyone who wants an around conversation piece and a relaxing beautiful feature for their home. Thanks so much and I have my eye on other products too. Ade
LONDON,Greater London
January 2012
We Love It
We bought our fire after a brilliant demonstration. It's warm and looks great and I have had valuable advice from Naked Flame.
January 2012
What a brilliant product
We have now had our Element Black fire for a year and are still delighted with it. It gives out more heat than we expected and is a real talking point with our guests! Also the service we receive from the Naked Flame is second to none.
Birmingham,West Midlands
December 2011
We have had our first gel burner for 3years and this year brought the New sphere bio ethanol burner....which is amazing it really throws out some heat, it looks amzing. We love our gel burners so much weve even brought one as a present for christmas.
WILLENHALL,West Midlands
December 2011
3 gel burners ! maybe 4
We have just bought our 3rd Gel burner, love the portability of this product, we use them outside in the summer, we use 2 in our large lounge and one in our smaller room , no need for the heating on , well not till we reach -5 , cheaper than putting the gas fire on, burns for a good hour and a half on one fill, ideal for a boat, caravan, summer house, if you havent got one then you should, i daresay we will be back next year for another
birmingham,West Midlands
December 2011

got my portable fires recently they are fantastic we bought the large cubes they are lovely on tables going tomorrow to get the small ons for dining room for a talking point at christmas dining many thanks andrea and paul from veronica nealen
Birmingham,West Midlands
November 2011
Beautiful, impressive product!
We purchased our black cube burner a couple of years ago and have loved it ever since! Beautifully made and a pleasure to look at, it just adds a real ambience to any room.Buy one and, believe me, you won't be disappointed!
Walsall,West Midlands
November 2011
Great Product Great Service
we have 2 portable gel burners and these are a must have for any room inside or out, the product quality and service is exceptional go and see for yourself.
October 2011
It looks amazing.
I saw the display at an exhibition in july.I was very impressed with the heat that the fires gave off and how lovely they looked.So in september I ordered one,and was pleasantly surprised at how easy it was to work,fill with fuel and to wall mount,it is so safe (we have young children so I was very worried,but there is no spitting,like a log fire and no hot ash).All round-great fire,excellent purchase !! I would completely recommend one,and the companys excellent customer service too.
Outwell, Wisbech,Cambridgeshire
September 2011
What a fabulous product with even better service....
I've been meaning to write since I received my order back in August! I wanted to tell you how delighted we are with the product - a free standing curve bio fuel fire - it is absolutely beautiful and the real benefit is being able to move it from room to room (unlit of course) as required. More than that though I also wanted to comment on your first rate customer service. I first came accross your company when I visited the Ideal Home show months ago - I was so impressed I bought a small gel burner and kept your details for the future. I have no hesitation in recommending you and your products and wish you every success (highly deserved) for the future.
July 2011
Where do you get these items?
I am asked over and over again by my friends when I light my portable burners on an evening. I have pointed them to your website. Excellent quality and quick service. Thank you for sorting out my registration to quickly. I'll be back!
June 2011
This is how shopping on line should be, in fact it's how all shopping should be ... straightforward and painless! The customer service, communication and after sales service I received are second to none and as I live in France the item I purchased, a large fire bowl, was packed beautifully, extra carefully and securely. Shipping was quick and a fair price was charged so all in all I am very satisfied.
June 2011
Over and above expectations
Excellent products at competitive prices coupled with unparralelled customer services. 5 star - Excellent!! (and no I don't work for them):)
London,Greater London
March 2011
Fantastic Product and great service
I have had my fire for a year now and think it is well worth purchasing. It produces fantastic warmth and looks lovely - I have used it on evenings when it was not really cold enough just because it looks so good! The price for fuel is really good too - I have tried other websites, but the free delivery makes Naked Flame the cheapest per litre that I can find (and delivery is really quick). I visited their stall at the Ideal Home Show today and received a really friendly welcome and love some of the new range they had on show. Really recommend the Naked Flame. Dawn
March 2011
I am very happy with the 3 burners we have purchased from Naked Flame. Not only do they look amazing but they also produce allot of heat without the actual burner getting hot. We purchased our first portable gel burner 2 years ago which was the large cube version. It is fantastic, we have it situated in the front room in a confined space where the fire place was. We couldn't burn a candle in there as they tend to mark the surrounding walls. The gel burner doesn't leave any marks on the walls at all. We then purchased our second gel burner last year which is the same version, we use it outside for bbq's etc, it works great with citronella gel and keep all the bugs away. Saturday just gone we vistited the ideal home show where we purchased out 3rd burner which is the Radiance bio fuel burner, we went with the smaller version as it looks great in the middle of our dinning table. Two of our fiends have also purchased a burner after seeing ours working... You really do need to buy one to experience it.
Birmingham,West Midlands
December 2010
Buy one! You'll be pleased you did !!
Well, what can I say! When I first saw your product I was captivated by the beauty of the stone holders and strong flame. I wondered if they were as good as they looked? And I can happily say that they are BETTER than I had expected. The stone design is beautiful and very in keeping with the interior surroundings of my home, but the piece de résistance is the flame and how stunning it looks and feels. I opted for the white square cube design, the smaller of the two on show. It’s well placed in my bathroom and oh my goodness, I couldn’t believe that within 5minutes of lighting it up the bathroom became all toasty and warm, the whole room! And you know how it is on these freezing cold mornings when you don’t even want to get out of bed but frankly (and forgive me) the room was so warm, I couldn’t wait to get my clothes off! Merry Christmas, Happy New Year and a Big Thank You! (My sister needs something like this for her bare open fireplace, I shall be recommending you)! From a very satisfied customer, Nicola. City Centre, Birmingham.
December 2010
I am very pleased with my wall mounted fire. The build quality and function is brilliant. I am amazed how well it heats up the house. I have recomended this item to friends and family!
December 2010
these are a must !!!
bought one of these at last year, you lose yourself in the flame , its awesome in winter or out on the patio in the summer , keep making them guys you will always have a buyer here in rugby ...
December 2010
Top Product!!!
These burners really do warm your house up! We use ours all the time and it's really good. They make excellent Christmas presents too.
December 2010
buy one!!!!
we have central heating in every room but compared to the heat from my gel burner the radiator is quite weak. I couldnt believe the heat that it throws out and now i recommend them to everyone.
November 2010
outstanding quality with amazing performance to match ...
after visiting a local craft show and coming away with a fire which turned out to be quite an expensive visit i can honestly say it is one of the best investments i have ever made the build quality of these fires is superb and the performance is oustanding, the amount of heat these fires generate is amazing so in a nut shell these fires are superbly engineered,and perform brilliantly .... so you might say i am very happy with my new fire. Dave Harriss Bedfordshire
November 2010
we now have 3!!
We bought our first gel fire in birmingham last year. Having thought about their potential overnight,we went back for a second one the followng day. One year later, having enjoyed both the ambience and the ability to tackle scottish and cumbrian midges with the citronella gel,we have now bought our third burner.They are just excellent.
November 2010
Satisfied Shirley.Worcestershire
Having had no luck finding the 'perfect' ( I am very fussy!) fire for my flueless lounge, I came across The Naked Flame at an exhibition in Cheltenham and knew immediately that the Element Fire was 'the one'. Delivery was prompt and even though there was a manufacturing fault on the finish of the casing and it had to be returned/replaced it was dealt with by your company in a most friendly and efficient manner and the replacement arrived 2 or 3 days later. My fire is wonderful and looks gorgeous in my room. The heat output is amazing and is more economical than I had anticipated (up to 7 hours from 1 litre) Thank you Naked Flame, your company have been a pleasure to deal with.
October 2010
Fantastic product at a very good price !
I bought our portable fire in Wales.To say we're pleased with the out put of heat would be an understatement, its ecconomical,versatile as you can move it around the house and looks really stylish too. The after sales service is exceptional ...a new stock of gel arrived within a couple of days of ordering. Many thanks.
MILTON KEYNES,Buckinghamshire
October 2010
Excellent product, no regrets in purchase
we wanted a real fire again but converting our gas fire flue to an open fire flue was about £9000 so that was out. Found these fires at the Ideal home show and bought one, blocked up the chimney and not looked back.Fantastic heat output and looks great with the real flames. Bought another for our conservatory. Reccommend to anyone.
May 2010

A wonderful product which was given to us as a present and has provided a good talking point when used at dinner with friends. Thanks for the prompt response when we needed to contact you for replacement gel.
April 2010
Pete & Sandy Skinner
Saw the wall mounted fire at the Ideal Home this year ( 2010 )We ordered it on the Saturday and it arrived the following Wednesday. It was so easy to install, took 45 mins. Looks wonderful on our wall and gives out a good amount of heat. We cannot speak more highly of The Naked Flame they are wonderful people to do business with which makes a change nowdays. Thankyou once again everybody at The Naked Flame.
April 2010
Fabulous Bio Fuel Fire
Saw the fires at Ideal Home Show on Saturday - on the wall and working less than 72 hours later. Had seen this type of fire on home makeover shows and was really pleased to see the fires at the Ideal Home Show, ordered it on Saturday, dispatched on Monday, delivered on Tuesday - 3 screws and it was on the wall and working 20 minutes after coming out of the box. It is lovely to have a "real" fire with none of the hassel! Almost instant heat and good looking too, Thank you so much for everything will highly recommend this product to family and friends.
January 2010
Our house can't have a living fire no chimney, so when I saw these I thought got to have one. Never looked back. Stunning product, stunning service, after I ordered some Gel the Tuesday before Christmas they rang me to tell me it had gone but as I didn't expect it till after Christmas, what a surprise it arrived 9.30 on Christmas Eve. Now that is service. Thank you for introducing me to your products and not stopped raving about it since. Ron Droitwitch Worc's.
December 2009

I just wanted to say a huge thank you not only for your service but also for your reassurance. I ordered a product for Christmas and was worried about maybe there would be a mix up with the order but after a phone call to you my mind was put at rest - I believe the item will be here for christmas and it has taken alot off my mind! Apart from that though I did receive a large pebble for my birthday as I had seen it at a local country fayre. I am thrilled with it. Initially I wanted it to use in my business but I now use it in my home and garden and I love it - I may have to get another for work! The product is marvellous and I would thoroughly recommend it to anyone. Many visitors have commented on it hence I am buying one as a gift for a couple who have everything! So not only are you selling a wonderful item, the service and personal contact I have experienced is second to none. Well done and long may your business thrive - you so deserve to - Merry Christmas and may 2010 be a prosperous one for you. Best wishes from Debbie Gullick
Sutton Coldfield,West Midlands
December 2009
Simple is beautiful!
I was so pleased to discover the Naked Flame fires.I had never seen or heard of them before, but I was entranced by their simple beauty. No tatty embelishments are needed here!! These little fires are well designed and beautifully made; the only adornment is the living golden flame above. I love them! Thank you. Nicola.
December 2009
Thank you so much for introducing me to gel fires. I purchased one and have used it every day since. I will be showing off my new purchase over Christmas so expect increasing orders !!! Just about to order another one for us and a Christmas present. Thanks again, Pauline (Wellingoborugh)
Birmingham,West Midlands
November 2009
The Best Thing To Warm a Room in Minutes
We bought our Pebble last Year in Birminham. It is wonderful and heats the room up in a matter of minutes. It looks great and we have it on for the effect and the heat it generates. I would recommend this to anyone and I have done as several of my family members also have one. The owners are also very friendly and the service for refill gels is second to none. Thank you
Kidderminster,,West Midlands
October 2009
Best thing I have brought!
I have always wanted a table fire, and found Naked Flame at the N.E.C last year saw them and thought they were great but did'nt buy one until I saw them again later on. Brought it home and lit it that night was amazed at the heat it gave out! I had to turn off heating in the lounge. It looks fantastic and everyone comments on it when they come round, it does look impressive. I love it!Best thing I have brought.
September 2009
Best product I've bought in a long time ......
I has seen Gel Fires in various "Home" magazines and was interested in making a purchase for my lounge. Unfortunately, our design scheme left no wall space for a conventional gas fire & therefore the room often felt quite chilly. I bought two Cube gel fires from Naked Flame at the Harrogate Show (Sept. 09) - to be honest I was a bit sceptical about how much heat they would produce but the price was great so I took a chance. After using the product my verdict -BRILLIANT !! The heat is instant, the flame is relaxing and there's no worries about buring tables etc. as the cube stays cool. I would highly recommended this product to anyone needing a boost of heat either indoors or out.
Bishops Stortford,Hertfordshire
August 2009
Gel fires are wonderful they give a homely feel.
We bought 4 Gel fires at a show 1 for us and three for xmas presents we use it all year round and out in the garden the citronella keeps all insects away but especailly the wasps.Great products and wonderful unusual gifts.
July 2009
every home should have one
very impressed indeed all my friends now want one throw away that ugly awkward patio heater and move into the 21st century cant wait for winter so i can use indoors as well as outside!!!
April 2009
Outdoors it's great to look at and reduces the chill, but if you're chilling out with friends indoors it has the hypnotic effect that flames always have, and produces a lovely, gentle warmth on the face. Sheer magic.